Tags: Media digital e social, produção de conteúdos
by Eli Noam, director of the Columbia Institute for Tele-Information (CITI)
TOCRIA - Tourism and Creative Industries Academic Association is an initiative developed within the scope of ITRACOTUR - Initiative of Transfer of Knowledge in the Online Tourism Promotion.
In the 2018 edition, 9 themes that have proven to be of extreme importance in the area of Tourism and in the area of Creative Industries were highlighted: entrepreneurship and project management; innovation, business models and finance; digital and social media, content production; education, training and methodological research; material and immaterial heritage, identity and culture; creative destinations and digital tourism products; marketing, advertising and digital communication; public, regional and local development policies; marketing and communication of wines and gastronomy.
TOCRIA 2018 took place on Nova School of Social Sciences and Humanities, in Lisbon, during 1, 2 and 3 of July.
Apresentação: Paulo Faustino, Universidade do Porto
Palestrante: Eli Noam, director of the Columbia Institute for Tele-Information (CITI)
Tags: Tourism Industries
Perspectiva da Academia, da Indústria e Evidências Empíricas